Monday 18 June 2007
12.30 – 14.30
Turquoise Hall 1, ESH Convention Centre

 

Time	Presentation title	Speaker
12.30	Welcome and introduction: Working together to tackle hypertension	Prof Giuseppe Mancia, Italy
12.35	Headlines and making headway: How medical journalism affects health outcomes	Dr Sue Mayor, UK
12.40	Navigating the maze: Challenges in hypertension reporting	Dr Sue Mayor, UK Dr Richard Roberts, USA
12.55	Pressure point: The science of adherence Challenges in achieving patient adherence	Prof Robert Horn, UK
13.10	Broadening horizons: New therapeutic solutions An introduction to the new therapeutic options; Exforge and Rasilez	Prof Rainer Düsing, Germany Prof Gordon McInnes, UK
13.40	Tools of the trade Novel hypertension communication resources available for use	Dr Sue Mayor, UK
13.50	Question and answers	All
14.00	Closing remarks	Prof Giuseppe Mancia, Italy
14.05	Showcase session: Journalist resources Informal discussion session with expert panel to review potential utility of communication resources (Refreshments provided)	All

Fonte: Novartis